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Enrollment Solutions

How We Help

If you’re reading this page, you’re likely a school seeking a simple way to grow enrollment. The hard truth is that what seems simple is not easy, and we have learned that an effective partnership takes time, resources, and risk to actually increase your revenue.

We’ve helped many schools in your position, and enrollment growth is possible with clarity of vision, discipline of messaging, and effective marketing. We guide busy school leaders through this process and take as much off their plate as possible. 

Don’t be fooled by other firms that either offer (A) a fifty-page strategy report full of ideas and suggestions with no execution assistance or (B) a generalist marketing firm that will try to convince you that simply creating a new website and video will increase your enrollment. 

Schools We Serve

We only work with schools, and over the years, have developed specific subject-matter expertise with the following institutions: 

We speak Latin. We read Great Books. We personally enroll our children in classical, liberal arts schools because we have personally seen the transformation that is possible.  We believe most classical schools are misunderstood (much like our own personal beliefs before enrolling) and therefore find great joy in sharing the distinct advantage of a classical education.

The MXD team has a special expertise in all things Catholic education. From spending six years in the seminary, to working as missionaries in Mexico, various members of the team truly understand and believe in the mission of the Church.

We believe the future of higher education is in specialized, tightly focused liberal arts institutions that double down on transformation and a strong brand message. What you can do at a school of 3,000 is very different than a school of 30,000, and we thrive in partnerships where our work can shine.

We occasionally partner with nonprofit organizations that further the mission of the schools listed above. While the work for these organizations is not necessarily enrollment-focused, our decades of experience in nonprofit marketing and fundraising help deliver results. 

How We Partner with Schools

We offer an comprehensive growth solution with strategy, creative, and advertising all done by one unified team

Strategic Audit

Catalyst Enrollment Roadmap™

1 Month

Strategy

Assess and Audit: Expert review of historic admissions data, existing marketing strategies & tactics, and marketing materials.

Collaborative Workshop: Interview key leadership and explore audience, opportunities, and overall school strategic plan. 

Roadmap Plan: Creation of a comprehensive report focused on enrollment and marketing opportunities, immediate action steps, and long-term possibilities with either the existing team, new hires, or the MXD partnership.

Investment: $7,500 – $12,500, based on school size and tuition rate

INFORMATION SHEET

Major Project

Foundational Asset Rebuilding

4-6 Months

Strategy

The Catalyst Roadmap serves as a strategic guide to audience, messaging, design, and overall brand goals for new materials.

Creative Execution

Depending on goals and the unique school situation, we handle everything required to direct, produce, and deliver beautiful, effective marketing assets to support the enrollment journey. 

This stage may include branding, video, photography, print design, websites, and more, all guided by the Catalyst Roadmap and specific goals and timelines.

Investment: Varies, based on goals established in the Catalyst, internal team capacity, and timing

Growth Partner

Amplify Enrollment Partnership™

8-24 Months

Strategy

The Catalyst Roadmap serves as a guide for overall messaging and advertising targeting. The MXD team provides regular strategic advice to school leadership (typically weekly) around goals and outcomes of ongoing marketing efforts.

Execution

Creative: This stage typically includes advertisement creation for Google and Meta, landing pages, email templates, and print assets for direct mail campaigns. 

Management: The MXD team manages all media buying, placements, optimizations, and reporting.

Investment: Varies, based on goals established in the Catalyst, typical investment of $4,500 – $8,500 per month

Frequently Asked Questions

Every engagement with Mission by Design begins with a Catalyst Enrollment Roadmap, which is priced between $7,500 and $12,500 depending on school size and tuition rate. These sessions can be conducted virtually or in person.

The full investment required to achieve your school’s specific goals is determined during the Catalyst process, where we build a clear picture of your needs, priorities, and opportunities.

Great question. Growing school revenue requires doing something differently, and doing something differently often requires an investment: getting in front of new families, refining your messaging, and creating experiences that surprise and delight prospective families.

Every recommendation we make has a clear pathway to a return on investment that results in actual admissions. You are not spending money on pretty websites and videos that no one will see. We take your investment very seriously, and we want to make sure those returns come back to you in enrollments.

Mission by Design works with a select number of schools each year. As a boutique consulting firm, we take great pride in the direct relationships we have with our clients. Our founder and leadership team interact directly with clients on a daily basis, and we understand that we can only serve a certain number of schools well. Our process is intensive, and we intentionally limit the number of schools we take on each year to ensure every client receives the attention and results they deserve.

Absolutely. We love working with Christian and faith-based schools. Our process and our team are built to serve mission-driven institutions, and that very much includes Christian schools of all kinds.

No firm can promise guaranteed admissions results in good faith. Many marketing companies will guarantee leads or a certain number of interested families, and we are happy to discuss targets and goals around very specific numbers of families entering your enrollment pipeline. That said, we cannot guarantee bottom-of-the-funnel admissions outcomes, because so much of that depends on your team, your market, and many other factors that are outside the control of marketing. What we can promise is a clear, proven process and a team that is deeply invested in your results.

Perhaps. Over the past five years, we have refined our process to increase enrollment revenue, and the packages we offer are strategically designed to move quickly toward measurable results. There is a chance we may be able to work on a project outside the scope of what is listed above, but we should have a conversation to determine whether we are the right fit!

If your challenge is related to marketing, messaging, and clarity, the answer is yes.

Human beings are always searching for clarity and belonging, and we have practiced effective nonprofit marketing for over 20 years to build strong relationships. A clear message and an inspiring storyline turn into real outcomes.

That said, not every aspect of school growth is related to marketing. Leadership volatility, staff turnover, scandal, negative community perceptions, and many other aspects could impact the way families ultimately interact with your admissions office. 

Mission by Design was founded as a nonprofit fundraising firm, and development work remains close to our hearts. For traditional fundraising campaigns that involve outside counsel and ongoing strategic meetings, we typically partner with a trusted firm to ensure your goals are met. On our end, we offer the marketing, storytelling, video production, graphic design, and collateral development that make those campaigns compelling. We are happy to connect you with our team to discuss what that partnership looks like.

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